Jackson Fish Market
Posted on September 26, 2007 by hillel on Advertising, Design, Video Games

Action Figures

While I don’t love the music (and I’m not a Halo guy), I did really enjoy the ad for Halo 3 where a grizzly battle scene is constructed out of action figures in all sorts of cool hand-painted detail. After two attempts to view the ad on official sites that didn’t work (no clue why) […]

Posted on September 17, 2007 by hillel on Advertising

Ford Rewards Existing Customers

I’ve long noticed ads on TV chock full of introductory offers. New customers are sexy. Old customers, not so much. As a non-new customer with many companies I often feel a twinge seeing the attention they lavish on people who aren’t paying them any money, while I, their loyal customer, get no love. This is […]

Posted on July 3, 2007 by hillel on Advertising

Branded Retail Experience

While we’re partial to creating software to engage with audiences, there’s creativity afoot everywhere in the advertising industry. 7-11 at their own cost made over several of their stores to be Kwik-E-Marts in honor of the upcoming Simpsons movie. Exhaustive documentation of the Seattle Kwik-E-Mart can be found here. I must say that I generally […]

Posted on June 12, 2007 by hillel on Advertising, Design, User Experience

End-to-End

So many product offerings (in any category) fall down because there’s a mismatch between what the manufacturer/producer says about their product and the actual product experience. A simple example… Near our office in Pioneer Square is a soap store. I walked by it a couple of times when I finally noticed a cool retro package […]