There’s nothing we love more than more companies like us. And we say that humbly hoping that said companies won’t be insulted by the comparison. The criteria are typically that the company is small, tech-focused/savvy, experimenting with lots of new products to see what works, and focused on being profitable and having a great workplace, etc. As a bonus we particularly like companies that are bootstrapped, and not looking for some kind of exit of liquidity event. They just want to make good scratch making great products and working with awesome people.

As far as I can tell, Particle meets most of the criteria. According to TechCrunch they’ve taken investment from Justin Timberlake but they also appear to offer some consulting services on their site. More importantly, they’re pumping out all sorts of adorable products that focus on the small! And much like us, they decided they needed to write their own online invite service – Crusher. (We built Invitastic.)

Bottom line, these seem like cool folks making excellent products. And while TechCrunch calls their multiple product strategy “disjointed” we call it balanced and smart. Who wants to only work on one thing? We’re rooting for them as we feel like every small company that makes a success out of themselves building bunches of great products on a shoestring is another example for people to follow.

(And of course, as if you didn’t know, we’ve created a showcase for small companies doing cool things — Small and Special. It’s only $25 to attend for this inspirational afternoon mini-conference. Hope to see you there.)