Why does the Valley want designers that can code? Because the Valley doesn’t understand what designers do.
Jared Spool recently posted about “Why the Valley wants designers that can code.” Basically, he makes the good point that hiring managers at startups are always looking for ways to get more value for their dollar. And so based on that understanding he recommends “If you’re a designer, you don’t have to learn to code. […]
Two and a half years later, our software is finally on the right device.
When we started building A Story Before Bed in late 2008 there was really only one place to have customers record videos of themselves reading children’s books – inside a web browser on a PC or Mac with an attached webcam. So that’s the path we pursued. But a year and a half later when […]
Some excellent literacy blogs, and an apology.
In our efforts to connect with the potential audience for A Story Before Bed, we’ve spent lots of time finding folks online who care about things that A Story Before Bed can help with… like connecting families, and promoting literacy. On the literacy front, these blogs are among the best: Educational Technology in the Classroom […]
How we accidentally became a Children’s Book Publisher. (Part 1 of the creation of a new book.)
We shipped A Story Before Bed, our recordable children’s ebook service back in November of 2009. In the year preceding the launch we spent plenty of time talking to publishers to see if they would license us their books for inclusion in our service. And we did find three intrepid publishers (Immedium, Charlesbridge, and Bubblegum) […]
Does HTML5 mean the end of the native app? (In other news… Phillips head screwdrivers will kill flat head screwdrivers!)
I just happened upon an article by Matt Marshall on Venture Beat: “How HTML5 will kill the native app.” Ugh. This article reads like an HTML5 marketing document. There’s good reason to be excited about HTML5. But I believe there are a couple of key things missing from this discussion: 1. The value of cross-platform […]