“The first building block of any Indiana Jones movie, according to Lucas, is something called the MacGuffin. The term, popularized by Alfred Hitchcock, refers to an object or goal that kicks the story into action and drives it to the third act. Hitchcock held that the less specific the MacGuffin the better. In his 1959 […]
“In other words, guys like Don may not have the “sexiest” businesses but they’re sitting on real money (the kind that you can touch and smell). Guys like Calacanis and Wilson spend most of their time sitting on paper money that they hope they can turn into real money by finding people who think they […]