Jackson Fish Market

Elmore City Dance Club™ lets you make and share your very own dance. The Elmore City Dance Club has a built-in tool that lets you create multi-step dance diagrams for one or two dancers, put your dance to music, and even embed a video of a performance of the dance you just created. Once posted you can embed your dance on your blog, webpage, or social network profile, and other people can comment on your dance or even post their own video responses.

What people are saying about Elmore City Dance Club

“The folks at Jackson Fish Market have released the latest of their quirky Web applications… …Jackson Fish Market is certainly in the running for the most creative Web startup in Seattle.” — John Cook, Seattle PI Venture Blog

“Jackson Fish Market Does It Again With Another Beautifully Useless App.” — Michael Arrington, TechCrunch

“Make your own dance steps, and browser other user-created charts to impress out on the dance floor. A simple idea with great execution.” — Dan, Robots on Fire

“What possible use could this app serve, you might ask? None, I tell you. None whatsoever. On the other hand, I had a lot of fun, and a good laugh or two designing a Leaping Gnome Dance. The Elmore Dance Club is the latest application from the Jackson Fish Market, a company that builds these beautiful, strange web destinations.” Sam, Infodoodads

A Jackson Fish Market Experience

Elmore City Dance Club™ was created by Jackson Fish Market. It is one of a series of small beautiful branded software experiences(whitepaper here, index of branded software experiences here) from Jackson Fish.

Sponsorship

If you are interested in sponsoring Elmore City Dance Club, one of our other experiences, or in working with the team at Jackson Fish Market to build a new branded interactive consumer experience please check out our sponsorship page or contact: sponsor [at] jacksonfish [dot] com. We’ll be happy to answer any questions you may have.

Colophon

Many things went into the construction of Elmore City Dance Club. Here are a few:

  • This site was conceived of, designed by, and built by our first ever summer intern class – Alex, Luke, and Tyler. Round of applause for the interns!
  • The interns first day was Monday, June 9 2008. This site shipped on Tuesday, August 19, 2008. 52 business days (or 72 calendar days) from conception to delivery.
  • Elmore City Dance Club is built using Ruby on Rails, Adobe Flash, PureMVC, MySQL, nginx, VMWare, Will Paginate, Acts as Commentable, and Acts as Taggable on Steroids.
  • The site is hosted by the folks at SliceHost
  • The wood background is a photograph of the fence in Hillel’s sister’s backyard.
  • “Hey Tyler… will we ship on time?” Tyler (smirking) “Sure.”
  • Luke used the Georgia, Kaufmann, and Rockwell typefaces throughout the site.
  • During testing, Alex’s brother spent far more time playing with the site than he ever had with any of Alex’s previous creations. We took this as a good sign.
  • We licensed all the music tracks except for the Hokey Pokey which Hillel made on his computer. Thank you public domain!
  • Luke made some cool t-shirts for the site which we may put up for sale soon.
  • Rather than us constantly buying dozens of bottles of water all the time, Jenny found this cool water filtration system and had it installed. It’s like those coolers with the big clear replaceable bottles but without the bottles. It just hooks up to the pipes and gives us fresh, good tasting water at a variety of temperatures. Yes. We’re excited about water. Alex says it’s his favorite office improvement given his water habit.
  • “Hey Tyler… are you having fun?” Tyler (smirking) “Sure.”
  • No peanuts or peanut products were used in the creation of Elmore City Dance Club.
  • Alex rewrote the dance editor every two days for two weeks until he settled on the right path.
  • Thanks to the residents (past and present) of Elmore City, Oklahoma.
  • Since the interns arrived everyone’s been listening to music on their headphones. So, strangely the office has gotten quieter even with twice the people.
  • “Hey Tyler… do you answer every question with ‘sure’?” Tyler (smirking) “Sure.”
  • Special thanks to John at Gems Sneaker Shop downstairs and our cool neighbors Mindy and Riley at Blank Space Gallery next door who both gave giveaways for the best DDR scores at our launch party. Riley and Mindy also graciously let us use their space for the launch party. Definitely check out both their sites.